Sunday, July 20, 2008

Milestone: Arriving at a workable business idea

Dear Shareholders,

After about 2 weeks of brainstorming, ideating, field visits,we have arrived at a workable business proposition. We will take a turn towards creative direction, and start building up in that direction. We are going to make micro-movies of various formats (sub minute, 2 minute, 5 minute, fit for TV, fit for movies, Mobile economy-MMS etc), on a variety of topics. These micro-movies would be shot using ordinary digital cameras, or maybe even mobile phone.

Using Windows Movie Maker we will process them, and give it finishing touches. Once we have mastered the art, we will offer the program to a larger creative audience, and at the same time discover markets for them.

The topics/themes could be:
a. Commercial Ad ideas
b. Entertainment
c. Talent Exhibition
d. Educational Concepts
e. Promotion of Social Causes
f. Commentary on Daily News

We also need to create an organization to do it professionally. The streams that would be required
a. Script Writers
b. Music Scores Creators
c. Actors
d. Editing & Technical Staff
f. Marketing Field Force

This would help us create an organization., and give us branding, when we can move into full scale commercial movie production.

I consider this as another milestone in the short evolution timeline of Bollyscope.


Rohit Tripathy

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